“Chasing Time”: A Documentary Redefining the Vintage Watch Market

Chris Gary, a director and fervent watch enthusiast, embarked on a cinematic journey to portray the intricate universe of vintage timepieces, departing from the superficial narratives prevalent in reality television. Displeased with early pitches for a show that sensationalized the market, likening it to 'Selling Sunset', Gary sought to craft a more authentic and profound exploration. His vision culminated in 'Chasing Time,' a documentary that delves into the emotional and historical significance timepieces hold for their owners and dealers, rejecting the notion that the market is solely driven by competition and exorbitant prices.

The film centers on Adam Golden of Menta Watches, a figure initially considered for the reality show Gary so passionately opposed. Through Golden's candid on-screen presence, the documentary navigates the complexities of the vintage watch trade, revealing the trust and vulnerability inherent in high-value transactions. This intimate portrayal, captured over three years across diverse locations like Miami, Geneva, and Tokyo, showcases not only Golden's personal and professional challenges, including a notable incident involving a Rolex Datejust's dial authenticity, but also features insights from prominent collectors and industry experts, such as Auro Montanari and Ben Clymer.

Ultimately, 'Chasing Time' transcends a mere observation of the watch market to pose deeper questions about our relationship with time itself. It challenges the common misconception that vintage watch collecting is an exclusive pursuit for the wealthy, emphasizing its accessibility to anyone eager to engage with its history and community. The documentary encourages viewers to look beyond the monetary value of these artifacts, appreciating them as conduits for stories and keepers of memories, and reflecting on how we choose to spend our own limited moments.

“Chasing Time” stands as a testament to the idea that true value often lies beyond the material, inviting us to find joy and connection in shared passions. It reminds us that every object, especially one designed to measure our fleeting existence, carries with it a narrative that enriches our understanding of the past and inspires us to live more meaningfully in the present.