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Bulgari Inaugurates San Diego Boutique, Merging Roman Grandeur with California Charm

Bulgari has officially opened its new boutique in San Diego's Westfield UTC, a sprawling 3,500-square-foot space that seamlessly blends the brand's Roman heritage with the laid-back elegance of Southern California. The store showcases an array of fine jewelry, watches, and handbags, featuring design elements like travertine columns and sodalite blue marble, symbolizing a unique connection between Rome and San Diego. This expansion underscores Bulgari's strategic growth in the North American luxury market, particularly on the West Coast.

Sales NewsJul 31, 2026, 9:14 PM
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